Analytics That Actually Tell You Something
Most CRM analytics dashboards give you the same charts everyone else gets. Messages sent this week. Response time trends. Maybe a pie chart of chat types. It's useful, but it's generic. Your business isn't generic.
What if you could ask your CRM a question — any question — and get a chart back in seconds? 'Show me ticket resolution time by agent for the last 30 days.' 'Compare outgoing messages per account across Q1 vs Q2.' 'Visualize which custom labels have the most open tickets.'
That's exactly what Entergram's new analytics brings. A completely redesigned dashboard with powerful default stats and an AI-powered chart builder that lets you generate any visualization from the data in your CRM.
What's New in the Analytics Dashboard
Default Stats: The Metrics That Matter
The new dashboard surfaces the most impactful data without any setup. Every Entergram workspace gets:
Messages Sent & Received
Track total messaging volume across all connected Telegram accounts. Filter by:
- Time range (7 days, 30 days, 90 days, custom)
- Telegram account
- Chat type (private, group, channel)
- Direction (incoming, outgoing, both)
Tickets Resolved
See how your support team performs at a glance:
- Total tickets created vs resolved
- Average resolution time
- Resolution rate by agent
- SLA compliance percentage
- Overdue ticket count
Columns Edited
Track CRM activity — how often your team updates custom fields, labels, and contact information. This metric reveals team engagement with the CRM and helps identify adoption gaps.
Message Heatmap
A visual grid showing when your team sends and receives the most messages. Rows represent days of the week, columns represent hours. Darker cells mean higher activity.
Use this to:
- Identify peak customer contact hours
- Optimize staffing schedules
- Spot unexpected activity patterns
Employee Activity Heatmap
Similar to the message heatmap but focused on individual team members. See when each agent is most active, identify potential burnout patterns, and ensure adequate coverage across time zones.
Create Chart: AI-Powered Custom Visualizations
This is the headline feature. The Create Chart button opens a prompt where you describe what you want to see — in plain language. Entergram's AI analyzes your CRM tables and generates a custom chart.
How It Works
- Click 'Create Chart' in the analytics dashboard
- Describe what you want — use natural language, just like you'd ask a colleague
- AI generates the chart — it queries your CRM data, selects the right visualization type, and renders the chart
- Customize and save — adjust colors, labels, and date ranges, then pin it to your dashboard
Example Prompts
Here are real prompts you can use:
| Prompt | Chart Type Generated |
|---|---|
| 'Show me messages sent per agent this month' | Bar chart by agent |
| 'What's the ticket resolution trend over 90 days?' | Line chart over time |
| 'Break down open tickets by priority label' | Pie chart by label |
| 'Compare response times across my Telegram accounts' | Grouped bar chart |
| 'When are my busiest support hours this quarter?' | Heatmap |
| 'How many contacts were added per week in 2026?' | Area chart over time |
Why AI Chart Building Matters
Traditional analytics dashboards force you into predefined views. If the chart you need doesn't exist in the dashboard, you export to CSV, open Excel, and build it yourself. That takes time, and by the time you have the chart, the data might already be stale.
With AI chart building:
- Zero technical skill required — no SQL, no formulas, no pivot tables
- Instant results — charts generate in seconds, not hours
- Always current — charts pull live data from your CRM
- Shareable — pin charts to your dashboard so the whole team sees them
- Iterative — refine your prompt to adjust the visualization until it's exactly what you need
Merging Analytics into Actionable Insights
The old analytics page showed you data. The new analytics page shows you insights. Here's the difference:
| Old Analytics | New Analytics |
|---|---|
| Message count over time | Message count + which agents drive the most outreach |
| Response time average | Response time + SLA breach predictions |
| Chat distribution | Chat distribution + which account types generate the most tickets |
| Static charts | Dynamic, AI-generated charts from any CRM data |
The shift is from 'here's what happened' to 'here's what it means and what to do about it.'
Use Cases by Team Type
Support Teams
- Track ticket resolution time by agent to identify coaching opportunities
- Monitor SLA compliance in real-time with automated breach alerts
- Visualize ticket volume by time of day to optimize shift scheduling
Sales Teams
- Measure outreach volume and response rates per connected account
- Track label changes to understand pipeline velocity
- Compare broadcast campaign effectiveness across segments
Management
- Get team-wide activity overviews without asking for reports
- Build executive dashboards with the metrics that matter to leadership
- Track CRM adoption through column edit frequency
Getting Started with the New Analytics
The redesigned analytics dashboard is rolling out to all Entergram workspaces. No setup required — your existing data automatically populates the new default stats.
To use the AI chart builder:
- Open the Analytics page in your workspace
- Click 'Create Chart'
- Type your question in natural language
- Review and save the generated chart to your dashboard
For more on our analytics capabilities, visit the Telegram Analytics product page.
Feb 19, 2026 · 11 min read
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