Telegram CRM Updates: New Features for Smarter Chat Management

We've launched new features to make our Telegram CRM even more effective. From a refreshed UI to advanced sorting and chat management tools, these updates streamline your workflow.

Managing Telegram conversations at scale requires more than a basic messenger interface. Sales teams, community managers, and support agents all need different views of the same data. They need to prioritize conversations, track who said what, and move quickly between chats without losing context. This update addresses those needs directly with six targeted improvements that reduce friction and increase productivity across every Telegram-based workflow.

Below is a detailed breakdown of each new feature and how it applies to real business scenarios.

The new interface is cleaner and more intuitive. Navigate chats and tools easily, reducing clutter so you can focus on conversations.

We redesigned the layout with a focus on information density and visual clarity. The sidebar is now more compact, navigation elements are easier to reach, and the overall visual hierarchy has been improved. Chat lists load faster, filters are more accessible, and the design adapts better to different screen sizes.

For teams that spend hours each day inside Entergram, these refinements add up. Fewer clicks to reach important conversations means faster response times and more productive workdays. The refreshed interface also reduces the learning curve for new team members, so onboarding is quicker and smoother.

Get instant context with the new 'Last message by' column showing who sent the last message:

• You: Last message was from you
• Client: Last message was from your client
• Broadcasted by team member: For workspace users

This integrates with multi-account management for complete visibility.

Without this column, you would need to open each chat individually to determine whether a response is pending. That process is slow and error-prone, especially when managing dozens or hundreds of active conversations. The 'Last message by' column gives you an at-a-glance view of which chats need your attention and which ones are waiting on a reply from the other side.

For sales teams, this is particularly valuable. You can instantly see which leads have responded and which follow-ups are overdue. For support teams, it helps identify open inquiries that still need a response. And for workspace users managing broadcast messaging, you can see which broadcasts were sent by which team member, maintaining full accountability across the team.

Consider a fintech sales team with 150 active prospect conversations. Before this update, reps had to scroll through each chat to determine status. Now, they can sort by the 'Last message by' column, filter to show only chats where the client sent the last message, and prioritize those conversations for immediate follow-up. This single workflow improvement can save 30 minutes or more per day per rep.

Find conversations faster with enhanced sorting:

• Sort by last message received
• Sort by CRM labels
• Sort by custom columns

Complete control over workflow organization.

Every team has a different workflow, and rigid sorting options force teams to adapt to the tool rather than the other way around. With advanced sorting, you can organize your chat list to match exactly how you work. Sales teams might sort by label to see all hot leads at the top. Support teams might sort by last message received to address the oldest unanswered inquiries first. Community managers might sort by custom columns that track engagement level or membership tier.

Sorting also works in combination with filters. You can filter by a specific custom label and then sort the filtered results by recency. Or you can filter by Telegram folder and sort by a custom column. These combinations give you precise control over which conversations you see and in what order, eliminating the need to manually search for specific chats.

View all your Telegram folders directly in Entergram. Consolidate your entire workflow in one place without switching apps.

Telegram folders are a native organizational tool that many users already rely on. By integrating folders directly into Entergram, we ensure that your existing organizational structure carries over seamlessly. You do not need to recreate your folder setup or abandon the categories you have already defined in Telegram.

This is especially useful for teams that manage multiple communities, client groups, or topic-based folders. Instead of switching between Telegram and Entergram to access different conversation groups, everything is available in a single unified view. Combined with chat analytics, you can also track performance metrics across specific folders, giving you folder-level insights into response times, message volumes, and team activity.

Keep important conversations at the top. Pin key clients and urgent discussions for easy access.

Chat pinning is a simple feature with a significant impact on daily workflows. When you are managing a high volume of conversations, critical chats can quickly get buried under newer messages. Pinning ensures that your most important conversations—whether they involve a key investor, a high-value client, or an urgent support issue—remain visible at the top of your chat list at all times.

You can pin and unpin chats with a single click. There is no limit to the number of pinned chats, so you can maintain a running list of priority conversations that adapts as your workload changes throughout the day. For teams using workspaces, pinned chats are visible to all workspace members, ensuring that the entire team stays aligned on which conversations deserve immediate attention.

Never miss a message with sound notifications for incoming chats. Respond in real time and maintain client connections.

In fast-paced environments like crypto trading, fintech sales, or community management, a delayed response can mean a lost deal or an unhappy customer. Sound notifications ensure that new messages are immediately brought to your attention, even when you are working in another tab or application.

You can customize notification sounds to distinguish between different types of messages or accounts. For example, you might assign a distinct sound to messages from VIP clients so that you can prioritize those conversations instantly. Combined with multi-account management, sound notifications work across all connected Telegram accounts, so you never miss an important message regardless of which account it arrives on.

Fintech sales teams can prioritize hot leads with pinning and sorting. The 'Last message by' column tells reps exactly which prospects have responded and are ready for follow-up. Advanced sorting lets reps organize their pipeline by deal stage, lead temperature, or custom criteria. Combined with broadcast messaging for outreach at scale, these features create a complete sales workflow inside Telegram.

Community managers can organize multiple groups with folder integration. When managing several communities simultaneously, folder integration keeps each community's conversations separate and accessible. Sound notifications ensure that urgent community issues get immediate attention, and pinning keeps high-priority discussions visible throughout the day.

Combined with support ticketing, these features ensure no inquiry is missed. Support agents can sort by last message received to address the oldest open tickets first, pin escalated issues for visibility, and use the 'Last message by' column to identify which tickets are waiting on a customer response versus which ones need agent action.

E-commerce teams benefit from advanced sorting when managing customer inquiries about orders, returns, and product questions. Pinning chats for high-value customers or time-sensitive orders ensures that revenue-critical conversations never fall through the cracks.

All new features maintain Entergram's commitment to privacy and security. Entergram does not store message content. Our smart chat window fetches messages in real time through Telegram's MTProto encryption without retaining them on our servers. All metadata is protected with AES-256-GCM encryption. Learn more on our security page.

These features are available now. Log in to app.entergram.com to explore.

New to Entergram? Start your free 3-day trial. If you would like a guided walkthrough of these features, book a demo with our team.

All features are included in Entergram plans. Check our pricing page for details.

We're committed to building the most effective Telegram CRM. These updates reflect direct feedback from our users, and we are continuously prioritizing the features that make the biggest impact on daily workflows. Whether you are a solo operator or part of a large team, Entergram is designed to grow with your needs.

Explore all Telegram CRM features or browse use cases for your industry.